We are the transformation partner for Finland’s largest companies. 

We do what you don’t have the bandwidth for, and what others can’t.

We dive into business pain points and create a clear situational picture of the change. We clarify the change journey and shape it into an inspiring story. We motivate and energise people to join in. 

In practice, this can include that: 

1

We speak with stakeholders to identify the requirements and possible barriers to change. Based on this, we provide business leaders with a view of what the change requires from the organisation and the business, and how to bring people along. 

2

We craft an inspiring change story that is easy for people to get excited about. Diverse and participatory actions ensure people understand, feel motivated, and get excited about joining the change journey. 

3

We maintain an ongoing dialogue with the organisation. Through active listening, we can target actions correctly and support leadership, so they have the right tools to lead the change at any given moment. 

Our promise is Change Reaction

The goal is simple: change moves forward, and sticks. We work hard so that companies can succeed, strengthen their competitiveness, and provide great workplaces. 

The goal is simple: change moves forward, and sticks. We work hard so that companies can succeed, strengthen their competitiveness, and provide great workplaces. 

Get in touch when you need inspiring, results‑driven support in defining, planning, and delivering business transformation. 

Get in touch when you need inspiring, results‑driven support in defining, planning, and delivering business transformation. 

Our promise is Change Reaction: purposeful, steadily advancing change, catalysed by people who are excited about the opportunities that change can create. 

Our promise is Change Reaction: purposeful, steadily advancing change, catalysed by people who are excited about the opportunities that change can create. 

Positive

Dynamic

Evolving

Change

Reaction

Contact

Reetta Rajala

Chief Executive Officer

reetta.rajala@huritao.com

+358 40 7798 313

Minna Kivimäki

Chief Growth Officer

minna.kivimäki@huritao.com

+358 40 668 9767

info@huritao.com


Rikhardinkatu 2

00130 Helsinki Finland

info@huritao.com


Rikhardinkatu 2

00130 Helsinki Finland

info@huritao.com


Rikhardinkatu 2

00130 Helsinki Finland